ASDEC is Open for Business!

Richard Parry-Jones and Sir Bob Burgess cut the ribbon to open ASDEC.

We were delighted to welcome the Vice Chancellor of the University of Leicester Professor Sir Robert Burgess and the leading automotive design expert Professor Richard Parry-Jones CBE FREng to open ASDEC – our new state of the art vibration testing and analysis facility on 8th July 2014.

Sir Robert spoke of the connection between research excellence and the latest up to the minute technology, and Prof Parry-Jones emulated those connections but referenced the need for such centres as ASDEC to enhance research and development in industry.

Terry Spall, Commercial Director at MIRA Technology Park, said: “As our first University collaboration at MIRA Technology Park, we are looking forward to bridging academic excellence with cutting edge, commercial innovation with the ASDEC facility. As well as creating new jobs in the area, the centre will complement our growing transport sector technology cluster at MIRA Technology Park and help support the industry in vital research and development for future materials and solutions.”


Tim Stubbs, General Manager at ASDEC, said: “The centre works in synergy with industry’s requirement for reducing time to market for new products. We provide advanced structural dynamics testing and analysis in a significantly shorter timeframe compared with traditional methods. Our processes slot into industry Product Lifecycle Management systems closing the loop between physical prototype structural testing and upfront virtual engineering.”


Invited guests from industry, academia and leading public sector organisations enjoyed small group tours of the facility, being entertained by our robot showing its capabilities and our experienced technical team responding to their questions.


Following welcomes from Professor Sarah Hainsworth, Director of ASDEC, and Dr George Gillespie, CEO of MIRA Ltd, and the official ribbon cutting by Sir Robert and Prof Parry-Jones, networking continued in the elegant Pavilion Suite of the MIRA Technology Park Control Centre, helped along by sumptuous canapés and drinks provided by Dimblebee Catering.

Check our Gallery to find images of the Open Day event.